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Selling Life Insurance : The Practical Way

  Selling Life Insurance

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About Author(s)
Contents

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Books By Author(s)

B. Raman

Author(s)

:

B. Raman

ISBN

:

9780230638976

Imprint

:

Macmillan Publishers India

Copyright

:

2009

Trim Size

:

6.25''x9.5''

Pages

:

144

Binding

:

Paperback

List Price

:

Rs. 199.00

Language

:

English


About the Book

Selling Life Insurance: The Practical Way is a compilation of the author’s knowledge gathered over five decades of his experience as Life Insurance Agent. When Mr Raman began his career, there were no books or manuals to consult as far as this profession was concerned. Mr Raman considered it his duty to share his experience in this field in order to assist Life Insurance Agents who seriously engage in the profession of selling Life Insurance.
The book starts by welcoming people to this profession and advising them on how to begin a successful career and what life insurance is and why it is an important part of planning for a family’s future is also provided. This leads to discussions on prospecting, introductions, cold canvassing and sales talks. The book addresses how to handle objections and how to face rebating. Servicing the policy is expected from an agent, but servicing the policyholder with sound advice will retail a client as a permanent source for new business. A list of qualities that make a top insurance agent and how to remain on the top by organizing and maintaining records is also explained. This book educates agents and tells them how to face issues without compromising their ideals.


About Author(s)

B. Raman, a veteran Life Insurance Agent, spent over fifty years of his life in this profession. One of his final gifts to his profession is this book. Mr Raman belonged to the first batch of Life Members of the Chairman’s Club of Agents, L.I.C of India, beginning in 1981.
Mr Raman began his career as a part-time agent and went on to become a full-time agent in 1956, when Life Insurance was nationalized. Mr Raman wrote this book to encourage and motivate young promising agents of his beloved profession.

Contents

Welcome to This Wonderful Profession • A Full-Time Professional Job • What is Life Insurance? • Prospecting • The Approach to Prospects – Some Tips • Introduction and Influence • Cold Canvassing – Is it really Cold? • Sales Talk • Objections! • Closing • Income Persists and Sticks but Capital Melts and Sinks • Professional Hazards and Right Attitudes • Rebating - How I face this Demon • Servicing – What is it? • What Makes a Top Life Insurance Salesman? • Agent’s own office and Importance of Maintenance of Records • Insurance and Investment • Inflation Vs Life Insurance • We Alone are Real Crorepaties! • Human Life Value and Life Insurance • Recognitions and Awards • Tit-Bits

 
 

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